A 100% Recyclable PE Detergent Pouch with Detachable Panels from Werner & Mertz

摘要

Flexible packaging has always had a good sustainability story versus rigids, given that it has a lighter weight, generates fewer CO_2 emissions, and results in a higher product-to-package ratio, among other advantages. The sticking point has always been the non-recyclability of multilayer pouches. But new material technology is making the use of mono-material, recyclable polyethylene for flexible packaging a reality. For German cleaning products company Werner & Mertz GmbH however, it wasn't enough to move from a multilayer pouch to one made from PE only for its laundry detergent. It also wanted to ensure that as much of the pouch as possible was free of ink and adhesives. What it came up with-a single-layer PE pouch with detachable, decorative panels-won the company, along with supplier partner Moncli, a Diamond Award Finalist spot in The Packaging Innovation Awards.