Color management commonly describes measures undertaken to ensure color integrity from design through printed output. "Brand" color management ups the ante, so to speak, by attempting to identify, communicate, and reproduce vivid,rnaccurate corporate spot and brand colors on packaging materials from design concept to shipment. That said, how are brand colors reproduced? What is required to maintain brand color fidelity? Where does color management fit into the production life cycle? To learn the answers to these and other questions, packagePRINTING spoke with two experts on the topic: Iain Pike, business leader, color management, Sun Chemical North American Packaging; and Jan De Roeck, director, solution management packaging software for EskoArtwork.
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机译：颜色管理通常描述为确保从设计到打印输出的颜色完整性而采取的措施。可以说，“品牌”色彩管理通过尝试识别，传达和复制从设计概念到发货的包装材料上生动，不准确的公司专色和品牌色彩，提高了赌注。也就是说，如何复制品牌色彩？保持品牌色彩保真度需要什么？颜色管理适合生产生命周期的哪些方面？为了了解这些问题以及其他问题的答案，packagePRINTING与两位专家就该主题进行了交谈：Sun Chemical North America Packaging色彩管理业务负责人Iain Pike；以及EskoArtwork解决方案管理包装软件总监Jan De Roeck。
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