Citgo returning to parts of Midwest

摘要

Less than a decade after pulling out of several key Midwest gasoline and diesel markets, Citgo is courting marketers to expand its brand presence. One target market is Kentucky, where Citgo is in the process of inking deals that will add a dozen new outlets to the Citgo flag. Sources were mum on specifics of the deals, but Oil Express is told Citgo is targeting jobbers who sell a minimum of S million gallons a year. The major is offering brand image incentives that range from 0.5ct to 1.25cts/gal, depending on the location of the station.