New Sealed Air survey addresses packaging in e-commerce

摘要

With continued growth in e-commerce, retailers need to take a closer look at their packaging for filling online orders, according to new data from the Sealed Air "2014 Packaging for e-Commerce Success" survey. Conducted online by Harris Poll on behalf of Sealed Air, the survey was fielded in August among more than 2,000 U.S. adults (aged 18+). The survey indicates that still 58% of respondents say that if they receive a damaged or broken product from an online order, they would either consider purchasing from a competitor or would not purchase from that retailer again.