Publishing Virtuously: Morals Matter in Building Better Books

摘要

The publishing industry spends much of its time worrying about booksprices, print runs, discounts, their scholarly arguments, level of publicity, and so forth. With such a range of concerns, it is easy to forget that at the heart of publishing, and every industry, are human beings. In this article, we look at the four cardinal virtuesprudence, justice, fortitude, and temperanceand argue that if we bear these in mind when working with our colleagues, the quality and sales of books and journals produced will increase.