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Call for Papers The Journal of Advertising: Special Issue on Advertising Regulation and Self-Regulation

机译:征集论文广告杂志:广告监管与自我监管特刊

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摘要

Manuscripts are being solicited for an upcoming issue of Journal of Advertising devoted to advertising regulation and self-regulation. Authors may submit empirical studies, analysis of legal issues currently faced by government or trade groups, or conceptual analysis of current issues in light of the existing literature. Papers should be theoretically well grounded and contain significant managerial and/or policy implications. The primary criterion for assessing fit with the special issue is whether the paper provides new insight into theory and/or practice of advertising regulation or self-regulation and their impacts on business practices.
机译:正在为即将出版的《广告杂志》(Journal of Advertising)征求稿件,该刊物专门介绍广告监管和自我监管。作者可以提交实证研究,对政府或贸易团体当前面临的法律问题进行分析,或者根据现有文献对当前问题进行概念分析。论文在理论上应有充分的基础,并应包含重要的管理和/或政策含义。评估与特殊问题是否相符的主要标准是,本文是否提供对广告监管或自我监管的理论和/或实践及其对业务实践的影响的新见解。

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