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机译:寻求关注:对店内商品展示的眼动追踪研究
Department of Advertising and Public Relations, Michigan State University, East Lansing, Michigan, USA;
Department of Horticulture, Michigan State University, East Lansing, Michigan, USA;
Deakin Graduate School of Business, Deakin University, Melbourne, Australia;
Department of Horticulture, Michigan State University, East Lansing, Michigan, USA;
Consumer behaviour; Luxury brands; Retail; Retailing; Facet theory; Shopper marketing; Co-design; Electronic intermediaries; Loyalty data; Promotional flyers; Retail atmospherics; Store design; Co-branding strategy; Flagship store; Place marketing; Store location; Virtual store; Visual merchandising; Display; Eye-tracking; Method; Point of purchase; Signs signboards;
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机译:寻求关注:对店内商品展示的眼动追踪研究