Why Are Automakers Pushing Further in Central Mexico?

摘要

GM (IW 500/4) has committed $691 million. Nissan (IW 1000/31) just spent $2 billion. Mazda (IW 1000/146) invested $650 million, while Honda (IW 1000/29) forked over $470 million. What's the big attraction to Central Mexico? While the correct answer would be location, it's more about the ability to ship from this particular location that tips the scale. Carlos Ghosn, CEO of Renault-Nissan Alliance, predicted last month that Mexico could soon be a bigger export hub than the company's home base of Japan. And GM currently exports 10% of its Mexican production to South America.