Protecting Trade Secrets Is Part of Maintaining a Competitive Edge

摘要

Companies need to continually protect the information that drives their business success. In the face of a global pandemic and employees working remotely in varying degrees, theprotection of trade secrets has taken on an increased importance.Additionally, with communication taking place largely in a virtual world across a variety of new technological media, new challenges have emerged for companies endeavoring to protecttheir confidential competitive information. As workforces with access to confidential and proprietary information remain increasingly remote, the necessity for businesses to protect theirconfidential information is magnified.Trade secrets are often core to a business’ financial viability, if not its success, and rank among a company’s most valuable assets. Well-known examples include the formula for Coca-Cola,Google’s search algorithm, and McDonalds’ secret sauce recipe. Each of these examples does not enjoy patent, copyright, or trademark protection. Rather, each is a protected tradesecret.