The right business model and the right attitude will bring success

摘要

As you read this, the Copenhagen climate talks will have finished. It is the nature of magazine editorial deadlines that I do not know the current status of the talks as I write. There is a lot of hope, a lot of hype and a lot of tough negotiations. I suspect that the final outcome will be a communique agreeing to further talks in 2010.I may be wrong; world leaders may be able to make the compromises required to end 2009 on a high point.