Inspiring people to soar

摘要

Do you use the "carrot" or "stick" approach in your management style? Both methods of motivation have their place, but using the "stick" can not only get very expensive, it can also generate resentment and even resistance. Use this method with extreme caution. So what "carrots" do leaders have at their disposal? One of the cheapest, and yet most powerful, is the use of story. Stories that engage hearts and minds can inspire people to soar. Though narrative power is not always found in any old yarn, the right story punches way above its weight.