"Every time I read about my company in some journals, I weep," says Jean-Martin Folz, chief executive of the French car maker, psa Peugeot Citroen. What irks him is that his firm is always, in the current worldwide consolidation, being talked of as prey for one of the car industry's bigger beasts. Until this week's confirmation that Daimler-Chrysler was in talks with Mitsubishi about taking a 30% stake in the Japanese company, the German car maker was seen as the most likely buyer of Peugeot.
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