Desperately Seeking Mahler

摘要

One April Saturday in 1965, an economist at the American Stock Exchange was taken by a friend to an orchestral rehearsal at Carnegie Hall. He watched impassively as Leopold Stokowski, the aged Hollywood maestro who conducted "Fantasia", stop-started Gustav Mahler's Symphony No.2 in c minor all afternoon. The economist thought little of it until later that night, when, sleeplessly, he tossed and turned, haunted by the music he had heard. Next morning he bought a ticket and at the concert "just found myself sobbing, absolutely hysterical".rnThe young man was about to launch a publishing business and, with it, to define an occupation. With $100,000 borrowed from Gerald Bronfman, a whisky magnate, and $50,000 from banks, friends and his own savings, Gilbert Kaplan, 24 years old, founded Institutional Investor, a monthly magazine that brought together bankers, analysts and money managers. It quickly became an essential means of communication for financiers, attracting 150,000 subscribers in 140 countries. Before the 1960s were over Mr Kaplan was a millionaire and on first-name terms with finance ministers and international bankers.