Research on Service Optimization Strategy of “Migratory Bird-Style Elderly Care” in Panzhihua City under the Background of Integrated Medical Care

摘要

With the increasingly obvious trend of population aging in our country and the continuous changes in social intergenerational relations, the “medical and elderly care” elderly care service model has gradually shown its adaptability, it has solved the contradiction between traditional elderly care institutions and medical care, and is the main development direction of new elderly care services. At the same time, migratory bird-style elderly care is also booming. The rise of “migratory bird-style” elderly care has led to the rapid development of the local elderly care industry, real estate industry, and tourism. This article takes Panzhihua City, Sichuan Province, one of the first batch es of “national pilot integrated medical and elderly care” cities in China, as an example, analyzes the development status and existing problems of “migratory bird-style” elderly care services in Panzhihua City under the background of integrated medical and elderly care, and is targeted in the context of the integration of medical and nursing care, the paper puts forward an optimization strategy for the “migratory bird-style” elderly care service in Panzhihua City.