AFFECTING FACTORS OF CHINESE CULTURAL AND ARTISTIC PRODUCT DESIGN BASED ON CHINESE TRADITIONAL CREATION THOUGHT

摘要

In this article, we define the interconnectedness, metaphysical, and embodied characteristics of traditional Chinese creation through a literature survey, summarize the three characteristics in a picture of mind mapping of Chinese traditional creative thought. To verify whether the Chinese traditional creation thought still exists in today's Chinese cultural and artistic products and people's lives and whether the mind mapping of Chinese creation thought is of reference value to the design development of today's Chinese cultural and artistic products, we conduct a thorough questionnaire survey. Though attribute reduction algorithm analysis, we confirm that a universal connection still exists in present Chinese cultural and artistic products, the affecting factors of customer choice include human body, human cognition, human spirit, surrounding physical things, psychological and cultural context, users pay attention to the long-term spiritual feeling of using product.