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A Survey on the Relationship between Trust and Interest Similarity in Online Social Networks

机译:在线社交网络中信任与兴趣相似度关系的调查

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—A remarkable growth in quantity and popularity of online social networks has been observed in recent years. There is a good number of online social networks exists which have over 100 million registered users. Many of these popular social networks offer automated recommendations to their users. This automated recommendations are normally generated using collaborative filtering systems based on the past ratings or opinions of the similar users. Alternatively, trust among the users in the network also can be used to find the neighbors while making recommendations. To obtain the optimum result, there must be a positive correlation exists between trust and interest similarity. Though the positive relations between trust and interest similarity are assumed and adopted by many researchers; no survey work on real life people’s opinion to support this hypothesis is found. In this paper, we have reviewed the state-of-the-art research work on trust in online social networks and have presented the result of the survey on the relationship between trust and interest similarity. Our result supports the assumed hypothesis of positive relationship between the trust and interest similarity of the users.
机译:—近年来,在线社交网络的数量和受欢迎程度显着增长。存在大量的在线社交网络,其拥有超过1亿的注册用户。这些流行的社交网络中有许多向其用户提供自动推荐。通常使用协作过滤系统基于类似用户的过去评分或观点来生成此自动推荐。可替代地,在推荐的同时,网络中用户之间的信任也可以用来找到邻居。为了获得最佳结果,信任和兴趣相似度之间必须存在正相关。尽管信任和利益相似性之间的正向关系被许多研究者所假定和采用;找不到关于现实生活中人们支持该假设的观点的调查。在本文中,我们回顾了在线社交网络中有关信任的最新研究工作,并提出了信任与兴趣相似性之间关系的调查结果。我们的结果支持用户的信任和兴趣相似性之间存在正关系的假设假设。

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