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A Novel Approach for Dynamic Polarity Mining from Customer Reviews

机译:一种基于客户评论的动态极性挖掘的新方法

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The dynamic opinion words usually have different polarity directions when they are in combination with different features. Determining the polarity direction of these dynamic opinion words is one of the difficult problems in opinion mining. Although the opinion words with dynamic polarity are usually less than those with static polarity, these opinion words can be matched with most features, can appear very frequently in customer reviews. So the impact on the overall feature-opinion extraction accuracy and the calculation of comprehensive consumer word of mouth cannot be ignored. In this paper, we address this issue of judging the polarity direction of dynamic opinion words in different feature contexts by means of customer review mining and voting strategy. Our approach is based on this hypothesis: when the corpus scale is big enough, the word of mouth of product features are relatively stable. The experimental results verified the effectiveness of our method. Although the test is performed in mobile phone review areas, the approach can be easily applied to other areas.
机译:当动态见解词与不同特征结合时,它们通常具有不同的极性方向。确定这些动态观点词的极性方向是观点挖掘中的难题之一。尽管具有动态极性的意见词通常少于具有静态极性的意见词,但是这些意见词可以与大多数功能匹配,并且在客户评论中会经常出现。因此,对整体特征提取精度和综合消费者口碑计算的影响不容忽视。在本文中,我们通过客户评论挖掘和投票策略解决了在不同特征上下文中判断动态意见词极性方向的问题。我们的方法基于以下假设:语料库规模足够大时,产品功能的口碑相对稳定。实验结果证明了该方法的有效性。尽管该测试是在手机审查区域中进行的,但是该方法可以轻松地应用于其他领域。

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