Toys R Us may have the market covered for mass-produced toys. But say you're looking for something different—a doll that looks like your daughter, for instance, or a miniature version of the first car you ever bought. Now your dream toy is only a mouse click away at ToyBuilders.com. "We custom-build toys of all kinds, from a child's toy to a missing part for an antique vehicle from a hobby set," says Karl Denton, the online store's founder. "We're offering consumers the ability to have whatever they want, which is possible through the use of 3D graphics, CAD software, and rapid-prototyping (RP) technologies. "There's been a lot of discussion within the industry about where to go next," adds Denton. (See "A Re-industrial Revolution on pg. 18.) "But there's an untapped market out there of consumers as well as people in the manufacturing industry who don't know that rapid-prototyping technologies exist."
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