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Working the Story: A Guide to Reporting and News Writing for Journalists and Public Relations Professionals

机译:处理故事:记者和公共关系专业人士的报道和新闻写作指南

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Working the Story is a thorough, thoughtful, practical handbook for beginning reporting and public relations students. Unlike many journalism books of the last decade with their graphic- and photo-heavy layouts, Working the Story, with its focus on explicative text, feels almost nostalgic for the journalism of a bygone era while simultaneously offering step-by-step instructions for today's print and online news reporters and public relations writers. Over the course of 32 chapters, authors Douglas Starr and Deborah Dunsford introduce students to the roots of a free press and the importance of news in a free society. The bulk of the text is devoted to exhaustive instructions on everything from writing a basic news story to critically reviewing art, writing news for the company magazine, and handling the press as a public relations professional. By pairing the two fields, the text acknowledges the increasingly merged university curriculums of strategic communications and journalism while clearly emphasizing the important distinctions between the two fields.
机译:《故事的运作》是一本详尽,周到,实用的手册,适合初学者和公共关系专业的学生使用。与过去十年中许多新闻书籍的图形和照片繁重布局不同,《工作故事》(Working the Story)侧重于解释性文字,对过去时代的新闻业几乎怀有怀旧之情,同时为当今的新闻工作者提供了逐步的指导。印刷和在线新闻记者和公共关系作家。在32章的过程中,作者道格拉斯·斯塔尔(Douglas Starr)和黛博拉·邓斯福德(Deborah Dunsford)向学生介绍了新闻自由的根源以及新闻在自由社会中的重要性。文本的大部分内容专门用于详尽的说明,从撰写基本新闻故事到批判性地审查艺术,为公司杂志撰写新闻以及将媒体作为公共关系专业人员来处理。通过将这两个领域结合在一起,本文承认了战略传播和新闻业日益融合的大学课程,同时清楚地强调了这两个领域之间的重要区别。

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