The Art Store: A Chain With An Independent's Attitude—A store manager shows how to get the best of both worlds

摘要

Chains and independents have their own competitive advantages—low prices and broad inventor on one hand, strong customer service on the other. The nine-outlet The Art Store has both, as John Sexton, the manager of the San Diego store, explains. The process began when the store was purchased and remodeled. "We came in and renovated the store to make it more light and airy, not jam-packed like many art stores," explains Sexton.