Crossover ARTISTS

摘要

General craft, needlework and home sewing industry suppli-ers are forging relationships with entertainment marketing companies and professional artists to bring a host of new characters and art options to the crafter. Offerings run the gamut from household names such as Disney to licensors known within a specific field, a la Anna Griffin, and our own 'home grown' designer artists such as Debbie Mumm. Some manufacturers who have been unable to develop consistently top-selling artwork that appeals to a broad customer base are looking outside their normal pool of designers for fresh new artists. At the same time, 'outsiders' - artists from other industries - court our familiar companies.