BEWARE THIS STOCK MARKET FAVORITE

摘要

At Taco Bell, the only thing I ever liked was Dinky the chihuahua, star of the Mexican fast-food chain's television ads. Then, suddenly last summer, he got fired. So why was I lurking the other day at a Satellite Beach (Fla.) Taco Bell? Looking for X. That's X as in Xbox, the video-game player that Microsoft is set to roll out this fall with a gordita-sized marketing budget and promotional hoopla at Taco Bell.