The headhunter wooing Lisa Aragon wouldn't take no for an answer. Five times in a month, Aragon had been plied with enticements intended to make her jump ship, including higher pay and four weeks of paid vacation. Aragon doesn't work in Silicon Valley or on Wall Street. Far from it: She's a manager at a Wendy's in Albuquerque. In 20 years in the fast-food business, Aragon had never been pursued as aggressively as she'd been by the recruiter at the Pilot Flying J chain of truck stops, a major franchisee of fast-food restaurants.
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