AT&T's Off-the-Hook Book

摘要

Executives don't really need any more lessons about how to do big deals badly. Sumner Redstone's machinations at Viacom have been a good primer. But a graduate course is the soon-to-be published book about AT&T's disastrous plunge into media. One eye-popping assertion: In its quest to cure the ills of its core longdistance business by gobbling up cable systems, AT&T pushed itself to the edge of Chapter 11. Written by Leslie Cauley, the book — scheduled to be published in August by Free Press — is aptly titled End of the Line: The Rise and Fall of AT&T. It chronicles the breakdown of one of the great icons of American business, the once mighty Ma Bell.