Roger Keating: A Weil-Connected Digital Doyen

摘要

Roger Keating, head of digital at Hearst Television, isn't as concerned with viewers' habits today as he is with how they will consume local TV content tomorrow, and next year. While he is focused on rolling out a rich array of station mobile apps, including a timely one offering local election coverage for all the Hearst TV markets, he's more tuned into next-gen topics such as televisions connected directly to the Web, and how that trend affects local broadcasters.