Miley, Milo Key to Wooing Young Viewers

摘要

A new tv season always has a few surprises, some of them occasionally even pleasant. For NBC, one revelation is that a couple of new shows, along with a tweak to an old one, have brought a promising number of millennials to the net. NBC's entertainment programming is not only up 3% in viewers 18-34 through Oct. 16, year-over-year, it's also up 10% in viewers 18-24, according to Nielsen's most current ratings.