Why Premiere Week Still Matters

摘要

IN THIS AGE when more and more viewers watch what they want when they want, the concept of a TV schedule — say, Bluff City Law, Mondays at IO p.m. — won't be around forever. But it's here for today and for the foreseeable future. While all the networks are more focused on year-round scheduling, ABC, CBS, Fox, NBC and The CW continue to debut their shows with the best chance to break out in the fall.