Setting up a virtual showroom now more necessity than nicety

摘要

Despite the current coronavirus lockdown, unprecedented numbers of consumers are pondering the return or replacement of cars financed on expiring three-year PCP deals. That’s the unavoidable consequence of more cars being registered in March 2017 than at any point in UK history. Legions more, confined to their homes, are gravitating online as they contemplate a future car purchase. Others will be thinking about vehicle maintenance or repair. These individuals might not yet be in a position to visit a showroom or workshop, but each represents a future commercial opportunity that cannot be neglected.