At drupa 08, HP targeted the multi-billion dollar graphic arts market with a raft of new digital printing technologies. Those technologies are sold and serviced in Australia by Currie Group. At drupa 08, HP announced significant advancements in technology that extend the reach of its digital print capabilities allowing customers to enter new markets, confidently build their competitive advantage and achieve profitable growth. Philip Rennell, general manager Digital at Currie Group, HP's Australian distributor, says, "The advancements HP have made in digital printing really show us their commitment to the graphic arts market. We were very excited to see the new products, particularly the HP Indigo 7000, ready for market and we are very excited to bring this press to Australia for its launch in early August.
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