Architecture theory with a heart

摘要

Aleksandra Belitskaja, Benjamin James and Shaun McCallum, members of a trio who met each other during their studies at the University of Applied Arts in Vienna, were intrigued by the idea of creating a forum in which ideas about architecture theories could be discussed in a new way. They started an Instagram account with the harmless sounding name iheartblob on which, since the start, they have issued a posting daily. The contents of these daily contributions consist of a digitally fabricated image (blob), accompanied by a text which borrows from architecture theories and stimulates the discourse through the commentary function.