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Field sales force model to increase adoption of a novel tuberculosis diagnostic test among private providers: evidence from India

机译：现场销售力模型增加私人提供者中新型结核病诊断测试的采用：来自印度的证据

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摘要

Impact of novel high-quality tuberculosis (TB) tests such as Xpert MTB/RIF has been limited due to low uptake among private providers in high-burden countries including India. Our objective was to assess the impact of a demand generation intervention comprising field sales force on the uptake of high-quality TB tests by providers and its financial sustainability for private labs in the long run.

机译：由于在包括印度的高负荷国家的私人提供者的低摄取，新型高质量结核（TB）测试的影响（TB）测试（如XPERT MTB / RIF）受到限制。我们的目标是评估需求发电干预的影响，这些干预包括现场销售武力，通过提供者及其长期私人实验室的高质量结核病测试的吸收。

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期刊名称 BMJ Global Health
作者
Sarang Deo; Pankaj Jindal; Manisha Sabharwal; Aparna Parulkar; Ritu Singh; Rigveda Kadam; Harkesh Dabas; Puneet Dewan;
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作者单位

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年(卷),期 2020(5),12
年度 2020
页码 e003600
总页数 9
原文格式 PDF
正文语种
中图分类
关键词
diagnostics and tools; health services research; health systems; public health; tuberculosis;

机译：诊断和工具;卫生服务研究;卫生系统;公共卫生;结核病;

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专利

1. Predicting the impact of patient and private provider behavior on diagnostic delay for pulmonary tuberculosis patients in India: A simulation modeling study [J] . Sarang Deo, Simrita Singh, Neha Jha, PLoS Medicine . 2020,第5期

机译：预测患者和私人提供者行为对印度肺结核患者诊断延迟的影响：仿真建模研究
2. Modelling the impact of effective private provider engagement on tuberculosis control in urban India [J] . Nimalan Arinaminpathy, Sarang Deo, Simrita Singh, Scientific reports. . 2019,第1期

机译：模拟有效的私人提供者参与对印度城市肺结核控制的影响
3. Evidence-based practice implementation: The impact of public versus private sector organization type on organizational support, provider attitudes, and adoption of evidence-based practice [J] . Gregory A Aarons, David H Sommerfeld, Christine M Walrath-Greene Implementation Science . 2009,第Supplementa2期

机译：循证实践的实施：公共部门与私营部门组织类型对组织支持，提供者态度以及采用循证实践的影响
4. Increasing Brand Attractiveness and Sales through Social Media Comments on Public Displays - Evidence from a Field Experiment in the Retail Industry [C] . Erica Dubach Spiegler, Christian Hildebrand, Florian Michahelles International conference on pervasive computing . 2012

机译：通过社交媒体在公众场合发表评论来提高品牌吸引力和销量-零售业现场试验的证据
5. Measuring and evaluating sales force training effectiveness: A proposed and an empirically tested model [D] . Attia, Ashraf Magdy 1998

机译：评估和评估销售人员的培训效果：提出并经过经验检验的模型
6. Predicting the impact of patient and private provider behavior on diagnostic delay for pulmonary tuberculosis patients in India: A simulation modeling study [O] . Sarang Deo, Simrita Singh, Neha Jha, 2020

机译：预测印度肺结核患者的患者和私人提供者行为对诊断延迟的影响：模拟模型研究
7. Predicting the impact of patient and private provider behavior on diagnostic delay for pulmonary tuberculosis patients in India: A simulation modeling study [O] . Sarang Deo, Simrita Singh, Neha Jha, 2020

机译：预测患者和私人提供者行为对印度肺结核患者诊断延迟的影响：仿真建模研究

Field sales force model to increase adoption of a novel tuberculosis diagnostic test among private providers: evidence from India

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