Development and Evaluation of a Dynamic Response Cognitive Interview Methodology for Nutrition Education Material Design (P13-010-19)

摘要

ObjectivesCognitive testing (CT), an underutilized methodology in nutrition education, is applied during the development of educational materials to gauge the target audience's comprehension and interest in the education material's content as well as to assess whether the presentation (e.g., wording, design) of the content is responsive to the audience's sensibilities. CT data elucidate areas needing refinement to increase the effectiveness and acceptability of educational materials. Typically, CT interviews are conducted with ∼12 individuals from the target audience before data are content analyzed and used to refine materials. Waiting to revise materials until all CT interviews are completed often necessitates additional interviews to determine if the revisions sufficiently addressed areas needing refinement. To overcome the methodological inefficiency of typical CT, our lab developed and tested the feasibility of using a dynamic response CT (DRCT) methodology that iteratively refined materials after every CT interview.