The paper mainly introduced the intergration of value management and market value management which select the most suitable financial evaluation method for enterprises and at the same time provide the reference for improving the enterprise value for related enterprises, avoiding the potential financial risks and better financial management.%本文将从介绍价值管理与市值管理以及两者的整合为主要内容,在为企业挑选出最适合的财务评估方法的同时,为相关企业提升企业何时何地,规避潜在的财务风险,进行更好的财务管理提借鉴.
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