感应式智能饮水机控制装置的营销推广

摘要

As people's living standard is improving, induction smart dispenser has gradually penetrated into the common household. However, the shortage of water dispenser in preservation, power consumption, intelligent control and other aspects of water quality, which will do harm to human health. In this case, the induction smart dispenser emerged. The control device of inductive smart dispenser is the main part distinguishing the induction smart dispenser from common dispenser. This paper analyzes the function of current dispenser in Wuxi market, consumer's acceptance for control devices of inductive water dispenser, based on the analysis of market research data, and then proposed some approaches of marketing promotion of control device of induction smart dispenser.%随着人们生活水平的提高，饮水机渐渐走进了千家万户。然而，普通饮水机在水质的保鲜、耗电量、智能控制等方面存在着明显不足，对人类的健康有潜在的危害。在这种情况下。感应式智能饮水机应运而生。感应式智能饮水机与普通饮水机在技术上的主要区别是感应式智能饮水机控制装置。本文分析了目前无锡市场饮水机具有的功能，饮水机消费者对感应式饮水机控制装置的接受程度，在市场调研数据分析的基础上，提出了感应式智能饮水机控制装置的营销推广渠道。