This article takes the urban design project on both sides of the Liancheng Road in Xuchang City as a case, puts forward the research approach to the development on both sides of the main road, and expands the design idea on the past simply by means of image design. The author through the mu-lti-factor analysis evaluation, confirms the key point for devel-opment, and puts forward some planning measures to promote the reasonable development throughout the region.%本文以许昌莲城大道两侧城市设计项目为案例,对主要道路两侧的开发提出了研究思路,拓展了以往单纯地以形象设计为手段的设计思路。通过多因子的分析评价,确定开发重点,并提出了带动整个区域合理开发的规划措施。
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