中国电视真人秀的成长轨迹和内在规律--从引进到创新的机制和前景

摘要

中国电视真人秀作为一个具有广泛影响力的文化现象类，经历了三个发展阶段。内容经历了从平民选秀到勇者竞秀，再到明星作秀的变化；引进方式经历了从模仿复制到版权引进的转变；发展方向经历了从消化吸收到自主创新的发展变化。这些变化表明中国文化产业在双向开放的大背景下，呈现出了原创能力和核心竞争力不断提升的发展趋势。%As an influential cultural phenomenon, reality TV shows of China have roughly experi-enced three stages, content undergoing “civilian shows”, “the brave shows” to “star shows”;the import mode has transformed from copycat to copyright;the direction has switched from absorption to innovation, all of which suggest that indicates originality and core competence constantly arise with the bidirectional opening of cultural industry of China.