基于供需角度的云南省旅游产业发展潜力驱动因素研究

摘要

文章从经济学的角度出发，基于供需角度分析了驱动云南旅游产业发展潜力因素，根据2006—2015年云南省相关旅游统计数据，研究和探析了旅游产业发展潜力的评价指标体系，并对其影响作用权重系数进行测算，提出了云南省旅游产业发展潜力提质增效的对策和建议。%From the perspective of th e economics , this paper analyzes the driving factors of the de-velopment potential of the tourist industry in Yunnan Province from supply and demand . Meanwhile , ac-cording to the tourism related statistical data of Yunnan Province from 2006 to 2015 , this paper re-searches and analyzes the evaluation index system for the development potential of the tourist industry . Additionally , the weight coefficient for its effect is also measured in this paper . Finally , this paper puts forward the countermeasures and suggestions to enhance the development potential of tourist industry in Yunnan Province .