色彩在儿童玩具车设计中的应用探析

摘要

当前我国市场上儿童玩具车种类较多,特色不一,如何增加儿童玩具车的吸引力,需要从造型与色彩上入手,两者都是不可缺少的重要部分.在儿童玩具车设计中,不仅要有好的造型,还要搭配美观协调的色彩,这样才能赢得儿童们的喜爱,才算得上一件成功的设计.本文将简述儿童的色彩心理与色彩的情感反应,并介绍了色彩在儿童玩具车设计中的具体应用.%At present, there are many types of children's toy cars on the market in our country and different characteristics. How to increase the attractiveness of children's toy cars needs to start with the shape and color, and both are indispensable and important parts. In children's toy car design, not only have a good shape, but also with the beautiful and coordinated colors, so as to win the children's favorite, be regarded as a successful design. This article will outline the emotional reaction of children's color psychology and color, and introduces the specific application of color in children's toy car design.