By use of quantiles regression method, the paper carries out quantiles regression analysis after screening and arranging MIX data, studies mission drift of microfiance in different situations and reviews the influence of effective de-mand deficiency on poor customers.The results show that mission drift of microfinance exists in middle-end market and below, which signifies in microfinance servicing for low end market; that assets scale has adverse effect on coverage depth.Therefore, social performance management of microfinance should be focused on, and special subsidy and tech-nique supports should be offered to small sized microfinance organizations servicing low-end market.%通过面板数据分位数回归分析, 本文分析了小额信贷的目标偏移问题, 从机构层面验证贫困客户有效需求不足对目标偏移的影响. 结果表明: 目标偏移现象在中端以下市场明显存在,在面向底端市场服务的小额信贷机构中表现得尤为明显; 小额信贷机构的资产规模对覆盖深度具有显著负面影响. 因此, 小额信贷社会绩效管理应集中于中端市场以下部分, 对目标市场定位为底端市场的小型小额信贷机构更应给予特别的财税支持与技术服务.
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