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《中国外经贸:英文版》
>Building a Global Brand in China International brands have for the most part enjoyed much success on the Chinese market. But what lessons can their local rivals take from this?
Building a Global Brand in China International brands have for the most part enjoyed much success on the Chinese market. But what lessons can their local rivals take from this?
Although China is better known as the world's manufacturing base,branding and innovation have started to appear more frequently in the ambitious blueprints of an increasing number of Chinese companies.
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