On the Chinese-Western Cultural Conflict in the Cross-cultural Communication

摘要

In the context of globalization, the cross-cultural communication between China and the West have become more and more popular.People of different cultural backgrounds must meet the following conditions before they have effective communication with one another.Besides having a good command of foreign languages, they need to understand foreign culture, experience and know the differences between the native culture and the foreign culture.However, because of historical traditions and different cultural backgrounds, the Chinese and westerners differ greatly in social value, mode of thinking and code of conduct, which results in the emergence of cultural conflict in cross-cultural communication and brings some adverse effects to them.