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An empirical study on the effect of payment mechanism and shopping situation for purchasing intention - the moderating effect of consumer involvement in selected product categories in Gujarat

机译：支付机制和购物情境对购买意向影响的实证研究-古吉拉特邦消费者参与选定产品类别的调节效应。

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作者
Sandhe, Ashutosh Anil;
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作者单位

Maharaja Sayajirao University of Baroda (India);

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授予单位 Maharaja Sayajirao University of Baroda (India);
学科
学位 Ph.D.
年度 2012
页码 406 p.
总页数 406
原文格式 PDF
正文语种 eng
中图分类
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An empirical study on the effect of payment mechanism and shopping situation for purchasing intention - the moderating effect of consumer involvement in selected product categories in Gujarat

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