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Advertising and social models. Transmission of social models through traditional mass media (press, radio and television) 1939--1975.

机译：广告和社交模式。 1939--1975年通过传统大众媒体（新闻，广播和电视）传播社会模型的过程。

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作者
Sebastian Morillas, Ana Belen.;
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作者单位

Universidad de Valladolid (Spain).;

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授予单位 Universidad de Valladolid (Spain).;
学科 Information science.;Marketing.;Mass communication.
学位 Dr.
年度 2005
页码 536 p.
总页数 536
原文格式 PDF
正文语种 eng
中图分类
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Advertising and social models. Transmission of social models through traditional mass media (press, radio and television) 1939--1975.

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