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The effect of operations strategy on supplier-customer relationships and the suppliers' financial performance.

机译:运营策略对供应商-客户关系和供应商财务绩效的影响。

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摘要

Effective relationship management, as a key to a firm's success, has received much attention in the growing field of supply chain management. As an element of relationship management, leading OEMs have in recent years reduced their supplier base and reportedly developed closer relations with fewer suppliers. It has been argued that close relationships enhance the financial performance of the buyer firms through reduced costs and increased revenues. Yet, the benefits of close relationships (financial or non-financial) accruing to supplier firms have not been well documented.;In this study, we empirically assess the strategic, financial, and power-based issues associated with supplier-manufacturer relationships from the supplier's perspective. Specifically, we investigate how the supplier's choices of operations strategy affect its relationship closeness with, and profitability from, the customer as mediated by the power-dependence relation. Cross-sectional data were collected via online and mail surveys from suppliers in the manufacturing industry. Direct and mediated relationships among the operations strategy, the power-dependence relation, the supplier-manufacturer closeness, and the supplier's financial performance were tested using structural equation modeling.;Our findings suggest that suppliers' capabilities associated with an innovation strategy increases mutual dependence between suppliers and customers. High interdependence, in turn, fosters close relationships between the parties through expanded information sharing and joint decision-making while negatively affecting suppliers' profitability associated with the relationships. Yet, a greater degree of information sharing with customers helps suppliers to achieve larger financial benefits from the relationships. Thus, developing close ties with customers entails both risks and rewards for suppliers.
机译:有效的关系管理作为企业成功的关键,在不断增长的供应链管理领域中受到了广泛关注。作为关系管理的元素,近年来领先的OEM减少了他们的供应商基础,据报道与更少的供应商建立了更紧密的关系。有人认为,密切的关系通过降低成本和增加收入来提高买方公司的财务绩效。然而,尚未充分证明与供应商公司建立密切关系(财务或非财务)的好处。在本研究中,我们从经验上评估了与供应商-制造商关系相关的基于战略,财务和权力的问题供应商的观点。具体来说,我们研究了供应商的经营策略选择如何影响其与客户之间的关系亲密关系以及由权力依赖关系所带来的获利能力。横截面数据是通过在线和邮件调查从制造业供应商那里收集的。使用结构方程模型测试了运营策略,权力依赖关系,供应商与制造商之间的亲密关系以及供应商的财务绩效之间的直接关系和中介关系;我们的研究结果表明,与创新策略相关的供应商能力会增加相互之间的相互依赖性供应商和客户。高度相互依存又通过扩大信息共享和联合决策在双方之间建立紧密的关系,同时对与关系相关的供应商的盈利能力产生负面影响。但是,与客户进行更大程度的信息共享有助于供应商从关系中获得更大的财务收益。因此,与客户建立紧密联系对供应商而言既有风险也有回报。

著录项

  • 作者

    Kim, Yoon Hee.;

  • 作者单位

    The University of Wisconsin - Madison.;

  • 授予单位 The University of Wisconsin - Madison.;
  • 学科 Business Administration Management.
  • 学位 Ph.D.
  • 年度 2010
  • 页码 134 p.
  • 总页数 134
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

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