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基于评价理论的中美大学网站主页上校长欢迎辞的对比分析

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目录

声明

Acknowledgements

摘要

Abstract

Contents

List of Tables

List of Figures

Chapter One Introduction

1.1 Research Background

1.2 Research Significance

1.3 Organization of the Thesis

Chapter Two Literature Review

2.1 A Brief Introduction to Presidents’ Welcome Messages(PWMs)

2.2 Previous Study on Welcome Messages

2.3 Appraisal Theory

2.3.1 The Origin ofAppraisal Theory

2.3.2 The Basic Framework of Appraisal Theory

2.3.3 The Applications of Appraisal Theory

Chapter Three Research Methodology

3.1 Research Questions

3.2 Data Collection

3.3 Research Instrument

3.4 Analytical Approach

3.5 Data Analysis Procedure

3.6 Statistical Processing

Chapter Four Contrastive Analysis between PWMs of Chinese and American Universities

4.1 An Overview of Distribution of Appraisal Resources

4.2 Contrastive Analysis of Attitude System

4.2.1 Distribution of Attitude Resources in CPWMS and APWMs

4.2.2 Contrastive Analysis of Attitude Resources of CPWMs and APWMs

4.2.3 Summary on Attitude

4.3 Contrastive Analysis of Engagement System

4.3.1 Distribution of Engagement Resources in CPWMs and APWMs

4.3.2 Contrastive Analysis of Engagement Resources of CPWMs and APWMs

4.3.3 Summary on Engagement

4.4 Contrastive Analysis of Graduation System

4.4.1 Distribution of Graduation Resources in CPWMS and APWMs

4.4.2 Contrastive Analysis of Graduation Resources of CPWMs and APWMs

4.4.3 Summary on Graduation

Chapter Five Conclusions

5.1 Major Findings

5.2 Implications

5.3 Limitations and Suggestions for Further Study

References

Appendix

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