Application of External Stimuli During Ideation: Impact of Background and Inclination Based Stimuli on Novice Minds

摘要

Effective ideation is defined by the attributes like Novelty, Variety and quantity of ideas derived. The research aims to discover the relevance and effectiveness of External Stimuli on ideation process. Methodical examination was conducted on 100 students and empirical data was gathered in an attempt to comprehend if, novice minds can be stimulated using two distinct categories of stimuli namely, Background based stimuli and Inclination based stimuli. Systematic analysis on results of ideation was conducted. The outcome demonstrated potential of proposed research. The investigation transpired unforeseen aspects of ideation and provides evidence on trends in ideation during different stages of research. The research explored, assessed and established new ideation improvement technique in classroom environment.