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The Politics of Digitizing Art and Culture in Vietnam: A Case Study on Matca Space of Photography in Hanoi

机译:越南的数字化艺术与文化的政治 - 以河内摄影马达空间案例研究

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The nature of work in the art and cultural sector in Hanoi, Vietnam, is changing. The new generation of cultural professionals is harnessing digital technology to display art and cultural collections in innovative and creative ways. Digitization today is not only about creating 'hidden' digital archives but, instead, about curating digital art and culture experiences that are publicly accessible. This allows a way to preserve culture, which can be digitally displayed in a contemporary format. The paper presents findings from a case study on Matca Space for Photography (Matca), including semi-structured interviews, secondary data analysis, and a digital ethnography of Matca's digital platforms. The current study highlights the challenges and opportunities associated with digitization in Vietnam. While there are challenges with digitization due to a lack of technical resources and human resources, using digital platforms can allow cultural professionals an agency to present Vietnamese art and culture to local and international audiences. This has the potential to redress the imbalance in representation and redefine digital orientalism.
机译:越南河内的艺术和文化部门的工作性质正在发生变化。新一代文化专业人士正在利用数字技术,以创新和创造性的方式展示艺术和文化系列。今天的数字化不仅仅是创建“隐藏”的数字档案,而是为了策划可公开访问的数字艺术和文化经验。这允许以现代格式以数字方式数字显示的培养方式。本文介绍了对拍摄照片(MATCA)的MATCA空间案例研究的结果,包括半结构化访谈,二级数据分析和MATCA数字平台的数字民谱。目前的研究突出了与越南数字化相关的挑战和机遇。虽然由于缺乏技术资源和人力资源而具有数字化的挑战,但使用数字平台可以让文化专业人士成为当地和国际观众向越南艺术和文化展示越南艺术和文化。这有可能纠正代表性的不平衡和重新定义数字东方主义。

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