Survey and Research on Undergraduates' Information Demand for Information Service in Network Environment in China

摘要

This thesis emphaticly analizes and studies undergraduates`information demand and information behavior through investigation. Based on the conclusion of this investigation , we try to understand the demand awareness, the information needs, information seeking patterns and evaluation items and purchase intention of undergraduates` for business information in China. At the end of the study, we also try to make a few recommendations for government and information service providers including universities' libraries or information centers and business service providers .