Evaluation of Trademark right based on AHP method and Comprehensive Fuzzy decision method

机译：基于AHP和综合模糊决策法的商标权评估。

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摘要

In order to evaluate the value of trademark rights more objectively, reasonably and effectively, this paper takes more factors that affect the value of trademark rights into account, that is, using analytic hierarchy process (AHP) and fuzzy comprehensive

机译：为了更客观，合理，有效地评估商标权的价值，本文采用层次分析法和模糊综合法，综合考虑了影响商标权价值的更多因素。

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《International Conference on Urban Engineering and Management Science》|2020年|460-466|共7页
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作者
Shimin Wen; Yue He; Weimiao Li; Ruorao Yang;
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关键词
Trademarks; Indexes; Licenses; Analytic hierarchy process; Macroeconomics; Statistical analysis; Standards;

机译：商标;索引;许可证;层次分析法;宏观经济学;统计分析;标准;

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Evaluation of Trademark right based on AHP method and Comprehensive Fuzzy decision method

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