Research on the Construction Path of Network Ideological and Political Education Platform in Colleges Based on new media

摘要

The new era should strengthen the construction of colleges and universities' new media ideological and political education platform to adapt to the development of the times and meet the needs of work. New media is a form of dissemination that uses digital technology to provide users with information and services through computer networks, wireless communication networks, satellites and other channels, as well as computers, mobile phones, digital televisions and other terminals. This new technology has the characteristics of prominent media personalization, increased audience selection, diverse expressions, and real-time information release. This article explores how to carry out the innovative construction and development of the new media ideological and political education platform of colleges and universities in the new era so that online and offline ideological and political education can achieve a high degree of unification. Following the idea of "Internet + big ideological and political", combined with the construction of educational information, this paper promotes the integration of traditional advantages of ideological and political work with information technology, and innovate the platform for ideological and political work of college students.